The Disney+ streaming service has announced it has reached an impressive 100 million active subscribers in just 16 months since its launch. The streaming service first started on 12th November 2019 as a response to higher demand in online movie streaming on other platforms such as Netflix or Amazon Prime video.
As reported before, the service hit the 50 million milestone last April and reached an impressive 95 million this February. There’s no doubt that the global pandemic with many of us staying at home most of the time played an important part in the result.
The Disney + streaming service is currently available in 59 countries across North Amerca, Latin America, Europe, India, Singapore, Australia and New Zealand.
Disney company has also said that the popularity of Disney Plus has far exceeded their own initial predictions as the company first projected the Disney Plus would reach between 60 million and 90 million subscribers about five years after launch. Today’s estimates are that Disney + will reach between 230 million and 260 million global subscribers in 3 years time, in late 2024.
Disney Plus CEO Bob Chapek also indicated that Disney plans to continue with adding more quality content over time: “our robust pipeline of content will continue to fuel its growth” Chapek said.
Disney + has also just recently introduced its new movie category called Disney Star with more diverse and mature content, such as Action, Thrillers or Drama movies and TV series.